Strategic management tool to describe how an organization creates, delivers and captures value. Initially presented in the book Business Model Generation.
Currently, I'm ranked in the top 10 on the Thinkers50 list of management thinkers worldwide. I'm most passionate about simplifying complex challenges that today's leaders face. I invented the Business Model Canvas and other practical tools with Yves Pigneur. These are now used by millions of practitioners around the globe.
Strategyzer, the company I co-founded, provides technology-enabled innovation services to leading organizations. Clients include, but are not limited to, Colgate-Palmolive, MasterCard, or Merck. We help companies effectively and systematically manage innovation strategy, growth, and transformation.
I spend most of my time advising leaders on how to scale their innovation efforts and get results. They already have the assets, but lack the organizational design and innovation culture.
My books include Business Model Generation, Value Proposition Design, Testing Business Ideas, The Invincible Company, and High-Impact Tools for Teams. Together with my kids, I crafted Biz4Kids, a comic book to promote entrepreneurship.
I started working on innovation and business models two decades ago. First with a doctoral dissertation on business models. Then I “escaped” academia to apply and enrich my knowledge as a practitioner. My work as entrepreneur and senior leadership advisor shapes all my thinking and writing.
Strategic management tool to describe how an organization creates, delivers and captures value. Initially presented in the book Business Model Generation.
Strategic management tool to design, test, build and manage products and services. Fully integrates with the Business Model Canvas.
A strategic management tool to simultaneously visualize, analyze and manage the business models you are improving and growing and the future business models you are searching for and testing.
I’m the proud co-founder and CEO of Strategyzer. We bring technology to strategy and innovation for the Global Fortune500. We launched Strategyzer after the success of bestseller Business Model Generation. That book project in itself was a crowd-funded entrepreneurial undertaking. Strategyzer is my fifth venture.
Build a structured Innovation Ecosystem. Systematically reduce risk and uncertainty of new business ideas. Be ready to scale a new business model in only 12 months.
Centralize your strategy and innovation workflow for better collaboration, increased transparency, and improved rate of success.
Online courses on demand teach the core Strategyzer business toolkit for growth and innovation. Highly interactive, bite-sized learning experiences are engaging and challenging.
I love sharing our latest insights from work with the Global Fortune500. All my talks and keynotes are engaging and hands on. With senior leadership I work in intimate settings on growth strategy and execution. In conferences I engage thousands in live exercises to make innovation tangible.
Podcast • World's greatest business thinkers
November 2024
Alex Osterwalder, Founder and CEO at Strategyzer, shares a hugely valuable discussion on how to use business models to be more innovative and what it ...
61 minPodcast • Speak like a CEO
March 2024
What makes a company invincible? How do you know if a company takes innovation seriously? Alexander Osterwalder has the answers. Alex is an entreprene...
42 minPodcast • Superhumans At Work by Mindvalley
February 2021
Join the business consulting legend Alex who popularized the 1-page business model canvas during an interview with Jason Marc Campbell where we will d...
54 minPodcast • Thinkers & Ideas
May 2020
Alex is co-author of a new book, The Invincible Company, which decodes how some of the world’s leading companies have built superior business models a...
29 minPodcast • Foundr Magazine Podcast with Nathan Chan
May 2020
Alex Osterwalder is primarily known for developing the Business Model Canvas, a template that helps startups develop and document new or existing busi...
58 minMy first book, Business Model Generation (2009), sold millions in almost 40 languages. Since then I led or participated in 4 more books in the Strategyzer series. All books are visual and practical and help solve key business challenges. Together with my kids I also published a business comic.
Nordic Business Forum
March 2021
Les Echos
September 2020
Harvard Business Review
October 2020
Innovation Leader
December 2020
Dialogue Review
February 2020
Millionaire
November 2020
Business Insider
March 2020